Makeup lovers of this era are very well familiar with two of the famous Anastasia Beverly Hills products, their Dip Brow Pomades and the Modern Renaissance Eyeshadow Palette which was the first ever palette from the brand. The palette garnered a lot of love and popularity from makeup lovers, especially on Instagram where majority of beauty gurus seemed to be obsessing over it! It currently is and will remain truly one of the best eyeshadow palettes in the world with versatile eyeshadow shades. By reading the title of the post, you have rightly guessed that ABH is coming up with a new eyeshadow palette soon! And by seeing its picture, you can tell that this new palette is a lot different than its predecessor, Modern Renaissance. Let us take a look at the Anastasia Beverly Hills Subculture Eyeshadow Palette in detail and know about its launch date!
Anastasia Beverly Hills Subculture Eyeshadow Palette
The Anastasia Beverly Hills Subculture Eyeshadow Palette has the same amount of eyeshadows as the Modern Renaissance palette, that is 14. The packaging of both the palettes is also similar, but the top section of Subculture Palette is navy blue while the one on Modern Renaissance is dusty pink. All the eyeshadow shades of this palette are of neutral and cool tones. They are unique and very different from each others. Below are the official swatches of Anastasia Beverly Hills Subculture Eyeshadow Palette on different skin tones –
It has come to my notice that a couple of pictures of this palette were somehow leaked on reddit, way before the brand made an official announcement on their instagram page. It was officially announced merely 24 hours back, on 19th July. Here is what the brand said in their announcement which was made on their official instagram page –
“It all started here! ABH branched out into makeup (for the second time in our company history) on Instagram. What social media did for our brand, and others alike, is connect us with our makeup family. In August 2012 when this page started, this page was the home base for our Subculture; where makeup lovers united, and still do. Subculture is the second palette in the ABH collection created with our insta family in mind. @norvina and I hope you love it, just as much as you love Modern Renaissance Thank you for your continued support ❤️ Launching 7-25 Stay tuned for the reveal. #Anastasiabeverlyhills #ABHSubculture”
That is right, the official launch date of Anastasia Beverly Hills Subculture Eyeshadow Palette is 25 July 2017. The price of Anastasia Beverly Hills Subculture Eyeshadow Palette is not revealed yet, but everyone is guessing that it will be same as it’s preceding palette, $42 USD. These are the launch dates which the brand has posted on their instagram –
Anastasia Beverly Hills Subculture Eyeshadow Palette Launch Dates
ABH websites in the US & UK website – 25 July
Sephora, ULTA, Macy’s, Dillard’s Online launch – 1 August
Sephora, ULTA, Macy’s, Dillard’s In Store launch – 15 August
This is what Norvina Claudia, the daughter of Anastasia Soare who is the owner of ABH has said about the palette –
“I wanted to add to the ABH palette collection with something darker, grungier, that would compliment Modern Renaissance. I describe Modern Renaissance as day & Subculture as night. Modern Renaissance is my staple, but I found myself looking for deeper tones to intensify and switch up my look from day to night. To me, Subculture is so sexy and mysterious. I kept the hues muted, but packed them with a lot of pigment.
I want you to be the most interesting person in the room, knowing that you’re always in good company, your makeup should be unique, to compliment your amazing skills.”
Anastasia Beverly Hills products are not available in India officially, but you can order them through Instagram stores. An Instagram store named Lachicwick is taking preorder for Anastasia Beverly Hills Subculture Eyeshadow Palette. Also, you can buy them directly through their website. They deliver worldwide, you have to be careful about the custom duty charges. In the coming days, I will be trying my best to hunt for dupes of the Anastasia Beverly Hills Subculture Eyeshadow Palette. Till then, do check out my post about best dupes for Anastasia Beverly Hills Modern Renaissance Eyeshadow palette and newly launched Urban Decay Naked Heat Eyeshadow Palette.